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Bán và giao hàng bởi EXPERAL Việt Nam
Tác giả: Seth Godin
Nhà xuất bản: Penguin Random House
Công ty phát hành: Penguin Random House
ISBN 13: 9780525542797
Tình trạng: Mới
Binding: paperback
Số trang: 288
Năm phát hành: 2019
Kích thước: 177 x 126 x 25 | 204 (gram)
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Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company...